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WireSpring Announces Major Upgrades to FireCast Digital Signage and Kiosk Software: New Version Drives up to Four Separate Screens from Each Player
Deployed by companies like Wal-Mart, P&G and BP, WireSpring's FireCast software powers thousands of self-service kiosks and digital signage screens worldwide. Today, the company announced a major upgrade to its Linux-based software platform, while improving upon the ease-of-use, reliability, and tight integration that the company is known for.
MvixUSA Introduces Affordable Digital Signage Solution for Small-Medium Businesses
Mvix(USA), Inc., the market leader in high definition video playback systems announces the launch of its branded digital signage solution, Mvix DS Kit. Targeted specifically for small to medium business owners, Mvix DS Kit comes with the media player Mvix MV-5000R, upgraded with Mvixmatic timer for auto-run / auto-power features and a pre-installed hard disk of 250GB. The Mvix DS Kit is comfortably priced at $299.
AHN Launches the Digital Signage Journal (DSJ) to Provide Trade Level News and Information about Dynamic Digital Signage, Narrowcasting, IPTV and Othe
AHN Media has announced the launch of the Digital Signage Journal (DSJ). The online publication is specifically targeted at the burgeoning digital signage and IPTV industry and will provide weekly updated news, press releases, product reviews and other information about digital signage and related technologies.
Real Digital Media Announces On-Demand Feature for NEOCASTĀ® Digital Signage Platform
New interactive feature allows digital signage operators to pre-populate NEOCASTĀ® Media Players with content accessible on-demand via remote and menu system.
Digital Retail Signage ? A Balanced Approach is Best
Digital retail signage can work for you or against you It all depends on how you use it
Digital Signage Content
Digital merchandising is a promising technology that can deliver a targeted message to a specific set of customers The choice of design elements can be overwhelming
c3ms and Nobel Biocare Launch Digital Signage Network for Dental Offices
Solution allows delivery of targeted marketing messages that entertain and educate patients about dental options.
InfoComm08 Provides Forum for Interesting Topics for Digital Signage Industry
Scala will participate in the Digital Signage Pavilion at InfoComm08 -- June 18 - 20, 2008 in Las Vegas, NV.
CAYIN Digital Signage Solution Enriches Exhibitions in National Museum in Poland
Veracomp and ABEMA Systemy Prezentacyjne installed CAYIN's digital signage system in the National Museum in Krakow, Poland for the exhibition, "The Monumental Theatre of StanisBaw WyspiaDski" in memory of a famous Polish artist. CAYIN SMP players, LCD displays, projectors, and optical mirrors are used in this project to enhance a rich permanent presentation of the artist's visual works. It was the first use of digital signage on a cultural project in Poland.
Searer Communications Adds StrandVision Digital Signs: Business Communications Company Offers its Customers Latest in Digital Signage Technologies
Searer Communications, a business communications supplier, has added digital signs from StrandVision LLC of Eau Claire, Wis., to its telephone, call center, networking, video surveillance and audio paging portfolio.
An Overview of Digital Signage
As the cost of advertising continues to increase, companies are pursuing alternative methods for getting their message in front of people Direct mail campaigns, billboards and buying space in magazines and newspapers are all still viable channels of marketing
Digital Signage Solutions Help Improve Hotel Employee Productivity
Hotels typically lag behind other industries in terms of technology spending. Capital investment is directed toward adding better amenities or renovating the property in efforts to remain competitive or drive occupancy and ADR. Tech spending is on the rise, however, and one emerging area is digital signage.
CAYIN Launches xPost for Instant Content Creation of Niche Digital Signage
CAYIN Technology, the professional supplier of digital signage solutions, releases the web-based application software, xPost, which offer a powerful suite of content editing software: meetingPost, wayfinderPost, and lobbyPost, to meet specific needs of hotels and convention centers worldwide for modern public information display.
Coast Hills FCU installs Digital Signage from Captive Indoor Media in 7 branches
Captive Indoor Media announced today that Lompoc, CA based CoastHills FCU has completed installation of its digital merchandising software, called Codigo, in 7 branch locations. The system displays content on screens at the drive- thru, adjacent to teller stations and on portrait oriented screens in the lobby to show rate board information. The Captive installation replaces a legacy application from InLighten Inc.
Car Wash Fundraiser Layout, Traffic Flow and Signage
Many times car wash fundraisers appear to be organized but since the volunteers running them have little if any experience they are chaotic at best. Organizational nightmares from the get go.
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Inventive Applications For Digital Signage
For years, businesses and organizations have relied upon static media to communicate messages. They've used signs to alert shoppers to new items. They've employed billboards to inform consumers of upcoming sales. But, it's expensive to do these things. Each new message requires an investment in the design, preparation and creation of the signs. Plus, rolling out new advertising campaigns takes time.
Digital signage promises to replace static signs as an organization's default method of communicating with the public. By using a creative blend of video, audio and text, digital signs can be deployed to produce an interactive connection between any organization and its target audience. Museums, malls, public transit organizations and retail stores can implement digital signage for a variety of purposes. They can create and distribute new messages quickly. They can provide a robust environment that enables people to find the information they need instantly. Below, you'll discover a few inventive ways that digital signage is being used to build a connection with users that was once impossible.
Creating Interactive Maps
In the past, maps provided direction. A static picture of the surrounding area guided those unfamiliar with the territory. Static maps were also used to illustrate historical events such as the rise and spread of the Roman Empire. Today, digital signage is used to create interactive maps. These maps allow more flexibility. For example, tourists can chart their plans more easily. Schools and museums can teach others about changes in the planet's topography over thousands of years. Hospitals and airports can provide direction for their patients and customers. Interactive maps open a world of opportunity for organizations to provide their audience with a new level of self-sufficiency.
Leveraging Interactive Menus
Static menus are limited in their scope. They can't offer the flexibility required for today's fast-moving environment. People need information quickly. Often, static menus aren't able to provide a broad base from which specific data can be retrieved. Digital signage, on the other hand, can use interactive menus to provide a foundation of data that is more comprehensive. When designed properly, these menus can be used to deliver information intuitively and quickly to people.
Digital Signage Information Centers
Any facility that receives a large amount of foot traffic can use digital signage to deliver timely information to passers-by. Doing so has 2 benefits. First, it allows visitors to receive the help they need without consulting another person. This saves valuable time. Second, digital signs can dramatically lower an organization's expenses. By creating information centers, a business or organization can avoid the cost of hiring staff. For example, a kiosk at your local postal office can provide details about all of the services provided by that office. Using an employee to deliver those details isn't necessary.
Planning To Use Digital Signage
When used creatively, digital signage can offer a powerful solution for any organization that needs to communicate with its audience. While a single digital sign can be used to create an interactive map, menu, or information center, robust software can be deployed to leverage this interactivity across a network of digital signs. A business with hundreds of outlets can use digital signage to deliver information about new products instantly. Large universities can communicate quickly with students across a network of digital signs on campus.
Digital signage provides opportunities for communication and interactivity that wasn't possible years ago. As businesses strive to lower costs, increase efficiency and deliver time-sensitive information to their audience, they'll continue to look for creative solutions. Digital signs and the technology that controls them can provide that solution.
Four Winds Interactive is a leading provider of digital signage software and signage networks.
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