Kell Container - GNC Supplements Employee Communications with StrandVision Digital Signage
Digital signage in employee lunch room carries news, company announcements.
Use Digital Signage To Generate More Sales
Digital signage refers to plasmas and LCD displays, computer monitors and televisions that are used to replace and enhance traditional signs It is beautiful, unobtrusive and yet effective in generating more sales of the products that it promotes
StrandVision Signs on to Distribute DataCall's Live Feed Information Packages: Ensures Copyright-cleared Content for StrandVision Digital Signage
StrandVision LLC (http://www.strandvision.com), a provider of Internet-based digital signage services, and DataCall Technologies Inc., a news and information aggregator, today jointly announced that StrandVision has become a Strategic Partner.
Customer-Involving Signage and Selling
Here's some easy ways to create signage that will attract, not annoy customers (and local government agencies that regulate signage):1. Since movement always attracts attention, any banner, sign set of a pole that
might move with the wind or electrically-turned sign will stand out from the static
messages around it.
Digital Signage software system
This is the period of electronic announcement and self-motivated of publicity and communiqué have significantly tainted, as a replacement for of conservative display announcement, today digital signage is in mode. Essentially it have be establish that this type of advertising has been much additional valuable and persuade the patrons in a improved ways compare to the unadventurous manner of advertising tools like advertising material, advertising material and display advertisements. The important advertising agencies across the globe are offering digital signage services as require of digital signage has principally departed up in the last decade.
Digital Signage Service in Public Libraries
The article revealed that the Internet has made its final entry in the public libraries. The librarians have been trained and make daily use of e-mail and the World Wide Web. At the same time, the need to keep and build upon the expertise remains high.
Custom Vinyl Lettering and Banners: Combining Your Signage for Better Results
When choosing the substrate for your sign there are many choices available. You could choose plastic, wood, acrylic, aluminum, corrugated plastic (Corroplast), foam board and more. Two of the most popular choices for sign substrates are definitely Aluminum and Corrugated Plastic. These are the two I would like to compare and discuss in this article.
Storefront Signage Services- The First Impression
The storefront is the most visible part of a retail or business house for the customers or the commuters. Remember the good old rule, the first impression is the best and the last impression. Hence it becomes highly important for the business house or the shop outlet to make the storefront highly presentable and alluring. This will help in ensuring patrons who judge the book by its cover. Signarama Toronto has the expert equipments and technological blend needed for illuminating the fronts of retail stores and attracting customers straight away. Signarama handles all the first impression business needs and ensures that you win patrons by extensive research and creative outwardly impressions.
Digital Signage Stokes the Lights of Las Vegas
AzureFire opens its Digital Signage division in Las Vegas and brings Elegant Solutions to this remarkable technology.
PhotoVu? Rolls Out Wireless Digital Signage Network
First Network to launch this spring in Boulder, Colorado followed by a nationwide roll-out in second half of 2008.
STRATACACHE Announces ActiVia for Media 3.2 Digital Signage Software
New release of award-winning solution manages digital signage lifecycle with multi-layering capabilities.
Hard Rock Hotel and Casino Deploys Scala Digital Signage Network during Extensive Renovation Project
Hard Rock Hotel and Casino in Las Vegas, NV has deployed a Scala InfoChannel® digital signage network as part of their extensive renovation project.
Searer Communications Adds StrandVision Digital Signs: Business Communications Company Offers its Customers Latest in Digital Signage Technologies
Searer Communications, a business communications supplier, has added digital signs from StrandVision LLC of Eau Claire, Wis., to its telephone, call center, networking, video surveillance and audio paging portfolio.
Muzak Expands Client Services With Comprehensive Digital Signage Offering
Muzak announces that the company is adding a comprehensive digital signage offering, called Visual Solutions, to its suite of business music, in-store and on-hold messaging and other audio and visual branding services.
The Top 3 Objections To Digital Signage And Why They Are Wrong
When a hotel, restaurant, shopping mall, university, event venue or other commercial establishment is considering the implementation of a digital signage network there are three common objections which we hear consistently. Namely that the return on investment is uncertain, that the systems have unproven advertising effectiveness, and that the technology has not yet proven itself to be effective.
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Signs In The News
Digital Signage As A "Wayfinding" Technology: Navigating The Maze Of Public Spaces
We?ve all seen the plasma displays hawking products and services in retail outlets, fast-food chains or even atop the pumps at the nearest gas station. Because of their increasing presence in retail spaces, digital signs are thought of primarily as marketing tools, but their potential goes well beyond the promotion of products and services.
The qualities that have helped digital signage find success in the retail environment - compelling, precisely targeted and easily updated content - make it ideal for displaying information of a more . . . shall we say? . . . ?pedestrian? nature.
Increasingly digital signage ? the arrays of plasma screens and monitors hanging overhead in the aisles of a Wal-Mart store or the digital signage narrowcasting monitors showing menu items that are available and look to be particularly tasty at a local eatery ? is being used to guide foot traffic through the snarl of crowds that can congest department stores, airport terminals and hotel or convention center lobbies.
'Wayfinding' ? What It Is and Why It Matters
'Wayfinding is a term that has been around for many years. Historically, it has been used to describe the ways that people orient themselves and navigate from place-to-place. In the mid-1980s, a book called "Wayfinding in Architecture" applied the concept of wayfinding to the about-to-be-built public spaces of the modern building environment. In this context, ?wayfinding? describes the visual cues that are provided to help people find their way and navigate their way around large buildings, campuses and retail centers.
We?ve all seen traditional, static wayfinding signage - the signposts with multiple arrows pointing people in various directions, the maze of red, green, yellow and blue lines you are meant to follow in order to guide you through a large hospital, the map at the mall entrance indicating, ?You are Here?. While these signs and devices may be effective in places like hospitals and university campuses, certain businesses need to provide more than just navigation cues. The hotel and convention business is a prime example.
By offering up-to-the-minute information on meeting locations and scheduling changes, digital wayfinding signs ensure that visitors can navigate a large hotel or conference center with minimal stress. One of the main, perhaps the main, advantages of using digital signs and displays for wayfinding purposes is that it uses both visual and auditory cues for navigationn, and is thus multi-sensory and more engaging, and therefore (hopefully) more efficient in directing and guiding pedestrian, or even vehicular, traffic.
How Digital Signage Aids Wayfinding
Conferences are frequently scattered through multiple several meeting rooms in a hotel or convention centre, and sometimes larger conventions are hosted in multiple sites. Traditional wayfinding relied on paper signage , the site maps facilities would (or would not) provide and guest hosts or concierges to help navigate people through unfamiliar surroundings. Hotels would typically display large posters to direct people to meeting rooms. Scheduled events for each room would be listed on a paper agenda outside the room. Guest hosts and staff would direct people who were left with questions as to where they should be.
When changes in the time or location of a meeting occurred, the weaknesses in this paper-based, people-based system became apparent. To announce changes, new agendas had to be printed and manually posted at every meeting room. If there were multiple meetings in a week, staff would have to be updated to deal with the frequent changes, again printing multiple copies of agendas and taking the time to post them. If changes were not made in time, visitors could easily become frustrated and staff overburdened directing conventioneers and conference goers to the locations where they wanted to be. There had to be a better way.
Digital technology solves all of theses problems and offers additional benefits:
- Printing. With digital signs the hotel incurs no printing costs for revised agendas.
- Convenience. There is no rush to post new paper agendas outside meeting room doors. Digital signs can all be updated from one central location.
- Adaptability. Digital signs allow for fast changes of meeting information.
- Guest Experience. People do not want to waste time searching for a meeting room. Easier navigation means an improved guest experience, which is great for business.
- Marketing. Large digital signs can easily be split into sections, posting meeting schedules in one area and marketing messages in the other. Hotels can use the marketing area to promote in-hotel businesses, like restaurants, spas and fitness centers.
Digital signage has transformed wayfinding for hotels and convention centers, making it easier and less costly to manage meeting schedules, and offering new opportunities to market to a captive audience of conference visitors. In retail or commercial environments sophisticated digital advertising software and the arrays of narrowcasting display monitors that utilize the software can be used not only for traditional wayfinding functions ? getting people where they want to go ? but, increasingly, for helping people decide where they want to go, and what products and/or services they would like to access when they arrive at their preferred destination.
For more information on digital signage, narrowcasting and digital advertising software, please visit our website at www.ek3.com or call 1-866-353-8324 to speak to us at EK3 Technologies Inc. about business solutions and services that capture your audience and deliver your message.