Sign Events | Sign Promotions | Human Directionals

The Importance of Safety Signs and Hazard Signs in the Workplace
The proper use of safety signs is a compulsory requirement for all businesses, commercial organisations and public access buildings Legislation is in place to enforce the proper use of these signs

Web Communication: "Sign, Sign, Everywhere A Sign"
Your business success depends on your ability to communicate effectively to an interested audience. Driving appropriate traffic to your site is important, but the tactics that generate visitors are not the same tactics that get visitors to stay on your site.

Ontrac Uses StrandVision Digital Signs in its Parts Departments: Digital Signs Feature Products/Services
Ontrac Equipment Services Inc. "Ontrac," a major John Deere distributor across Eastern Canada, has selected StrandVision LLC, of Eau Claire, Wis., as the digital signage software and content provider for its parts department counters. Ontrac has installed pilot systems in Mississauga and London, Ontario.

Signs of a Controlling Relationship - The Early Warning Signs
What are the signs of a controlling relationship A controlling relationship does not come from nowhere

Aluminum Signs vs. Plastic Signs
When choosing the substrate for your sign there are many choices available. You could choose plastic, wood, acrylic, aluminum, corrugated plastic (Corroplast), foam board and more. Two of the most popular choices for sign substrates are definitely Aluminum and Corrugated Plastic. These are the two I would like to compare and discuss in this article.

Church Sign and Church Signs
Designing your church sign is a very important part of how your church represents themselves. People that drive by your church will get a two second impression of what your church is all about by looking at your church sign.

Nine New Artists Signed to Date Through Billboard Underground Showcase Performances
Providing the opportunity for unsigned artists to debut in front of music moguls, tastemakers, and influential press, Billboard Underground leverages new talent for a possible contract with top industry labels. Proving highly successful, Billboard Underground's 40-plus shows to date have landed nine new artists with record deals. The shows are held on a quarterly basis with the next to take place in September 2007.

Church Signs and Outdoor Church Signs
Church signs have been known to stop people on the side of the road to ask what they are. Outdoor church signs are mostly known for being right outside of the church with the thought of using it to attract new people to the church.

Early Pregnancy Signs - An Overview Of Common Early Pregnancy Signs
There are many different early pregnancy signs that you can look for if you're concerned that you might be pregnant. In many cases, pregnancy is a joyous occasion to be looked forward to and celebrated, and it can be heartbreaking to get your hopes up only to have them crash down as another pregnancy test comes back negative. That said, there are many symptoms to look for that might let you know you're pregnant way before the test comes back positive. One of the earliest and easiest to detect signs is simply feeling pregnant. Women tend to have a certain intuition about it, and in many cases if you feel pregnant, it's because you are pregnant.

5 Signs of Cheating in Marriage
It can be hard to admit to yourself that you suspect your husband or wife may be cheating on you The potential pain and heartache - not to mention the embarrassment - of this realization would be too much for most people to bear

Simply Retail Signs Saint Luke's Health System as its 78th Retail Discovery Client
Simply Retail, Inc. has recently signed Saint Luke's Health System in Kansas City, MO. This client is the 78h healthcare system that Simply Retail has partnered with in the pioneering movement of hospital based retail initiatives. A 5 year business plan, Retail Discovery, will lay the groundwork for a comprehensive retail strategy that will afford Saint Luke's the products and services focused on patient wellness and recovery programs as well as create a substantial new revenue stream for the system.

Simply Retail Signs Parkview Health as its 77th Retail Discovery Client
Simply Retail, Inc. has recently signed Parkview Health in Fort Wayne, Indiana. This client is the 77th healthcare system that Simply Retail has partnered with in the pioneering movement of hospital based retail initiatives. A 5 year business plan, Retail Discovery, will lay the groundwork for a comprehensive retail strategy that will afford Parkview Health products and services focused on patient wellness and recovery programs as well as create a substantial new revenue stream for the system.

BuildASign.com Offers Sign Design Services to Make Online Sign Buying Even Easier
BuildASign.com? now offers sign design services that allow customers to purchase a sign design, sign layout and/or logo optimization without dealing with expensive design firms or complicated software.

Alcoholism Physical Signs - Be Aware of the Warning Signs
Alcoholism is a stage of disease caused due to an excessive intake of alcohol The Alcoholism physical signs develops in person when the acute form of this disease is changed to it chronic form with time and disproportionate usage of alcohol

Signs That He is Married - 10 Signs a Man is Married
How do I find out if someone is married Learn to spot the tell tale signs that someone is lying to you Starting a new relationship with a man you get on with is a great feeling isn't it

Were you searching for...

| sign events | sign promotions | sign event services |
| create your own sign event | sign event dates | sign walkers |
| human directionals | sign spinners | sign twirlers |

Signs In The News

Digital Signage Basics

Digital signage is a somewhat new technology that is based on advertising methods that have been around for years. Until recently, true digital signage was available only to very wealthy businesses like casinos, but recent technological innovations have led to more affordable, scalable solutions which are being implremented by universities, churches, hotels, event venues, shopping malls, and real estate companies.

What is digital signage?

Digital signage as a broadly-defined term refers to any use of electronic equipment to aid consumers in commercial endeavors. This term encompasses everything from scrolling LED reader-boards to the gigantic, multi-display signs located on the Las Vegas strip. More recently, this term is more commonly used to describe the implementation of LCD or Plasma television screens which run software applications designed to advertise products or stores, aid in wayfinding, or provide information about the store or venue. Because this type of signage is becoming more and more popular, this is generally what is most often being reffered to.

How does digital signage work?

In the beginning, available technology limited digital-signage to LED reader-boards which could be programmed to display a set-number of characters in scrolling or static fashions. As these devices became more complex, they could accomodate several different colors, different display methods (blinking, vertical scrolling, etc.) and even limited graphics. On the higher-end of the spectrum, casinos and event venues began to implement gigantic sight-screen technologies to capture billboard-size audiences with many different messages and moving pictures. Recently, with the maturation and adoption of LCD and Plasma screen technologies, the advantages of the sight-screen size advertising can be achieved in smaller or interior spaces where previously only reader-boards could be deployed.

This modern form of digital signage is generally accomplished by tying all of the digital signage at a location together via internet connections to a central server. This server generates the content for a given sign and distributes the result of the software to the screen. This method makes dynamic displays very easy to accomplish (for instance: displaying the latest news headlines or current weather), and provides for more security over software housed at the screen's location.

Advantages of digital signage

The primary advantage of digital signage is engagement with customers. Digital signs can be programmed to dynamically display information that is more relevant to the current user or users. For instance, a hotel could display nearby breakfast options alongside current weather and flight information in the mornings, and could provide nearby dinner options and closing stock-market prices in the evenings. Or a shopping mall could install a touch-screen navigation kiosk to help shoppers find the stores they are looking for. The customer-engagement provided by a digital signage solution is far beyond that of static signage.

Although digital signage may seem like a complex endeavor for the average business owner, many providers of digital signage solutions can take a lot of the complexity out of choosing and sourcing displays, creating dynamic and engaging content, and providing easy-to-update networks for one sign or thousands. The implementation of digital signage networks is only going to get easier as new technologies and network-architectures make adding additional screens cheaper and easier.

Four Winds Interactive is a digital signage solutions company that is on the cutting-edge of server-centered digital signage networks. Check us out at http://www.fourwindsinteractive.com

| Home | Site Map |