StrandVision Introduces Split Screen Digital Signage Capabilities to Support Multiple Information Channels
Facilitates three separate information/promotional channels on a single screen.
Digital Signage Content ? It?s All About Expectations
Digital signage content is most successful it if meets people?s expectations If it doesn?t, it can lead to disappointment and create a negative image of your business
Flyte Systems Partners with Digital Signage Provider Four Winds Interactive to Provide Live Airline Flight Information
Partnership powers potential new service offerings, adds vital travel information.
Digital Retail Signage ? A Balanced Approach is Best
Digital retail signage can work for you or against you It all depends on how you use it
Spain's Banesto Bank Introduces Digital Signage to its Customers
Scala, the world's leading provider of end-to-end digital signage software, today announced that Banesto Bank, Spain's third largest bank in volume of managed services, has implemented a digital signage network to enhance its communication towards its customers.
Find of use in order concerning Digital signage
Digital signage refers to a method of marketing that aims at targeting a abundance of potential consumers at the equivalent time. It is a variety of out of dwelling advertising. It is used for advertise a exacting manufactured goods or service or designed for transmission some in sequence to large number of people at the same time. Each one of us has seen a digital signal or level used the information provide by it at some point of time or the other for occasion the essential ones used at airports or railway stations for transmission information as regards flight or train arrivals and departure or as an commercial of a meticulous manufactured goods or service. Digital signage is also known by other names such as confined spectators network...
Scala and SEEN Media to Exhibit at Digital Signage Expo Germany
Scala will be exhibiting, in cooperation with Scala Certified Partner SEEN Media, at Digital Signage Expo, in Essen, Germany -- May 6 - 8, 2008. Visit Scala at stand 11E.02 in Hall 1.
NextWindow Interactive Displays to Dominate Digital Signage Expo
Experience Touch First-Hand With Large Format Technology
With touch screens becoming de rigueur for the digital signage industry, one standout company, NextWindow, Ltd., the international leader in optical touch screen technology, will feature its interactive displays in partner booths throughout the Digital Signage Expo held on February 27 and 28, 2008 at the Las Vegas Convention Center.
A 'green' touch kiosk featuring NextWindow's technology, will include an entry level turnkey solution for anyone interested in displaying interactive energy efficiency data, and will be shown in Electrograph's booth #469.
Digital Signage "Comes Of Age"
Changing consumer habits, particularly among younger demographics (the teens and young adults that drive retail sales), and improved technology have reached a point where it can be said that digital signage as an advertising medium has truly ?come of age? as a marketing vehicle ?The digital signage market has finally reached a stage where all the enabling technologies ? both on the hardware and software sides ? are firmly in place,? writes Sanju Khatari in Digital Signage Magazine
Thinking of Installing or Upgrading a Digital Signage Network?
The latest edition of the 2008 USA Solutions Providers Map is now available as a free download from the Digital Signage Universe website.
Digital Signage As A "Wayfinding" Technology: Navigating The Maze Of Public Spaces
We?ve all seen the plasma displays hawking products and services in retail outlets, fast-food chains or even atop the pumps at the nearest gas station Because of their increasing presence in retail spaces, digital signs are thought of primarily as marketing tools, but their potential goes well beyond the promotion of products and services
SceneStudio Digital Signage Application Gets Emergency Alert Capability
Feature allows rapid activation of pre-authored emergency messages.
Improve Customer Experience ? Use Digital Signage To Cut Through The Clutter
In-store signage can offer a tremendous sales boost for general merchandisers, but how much is too much? Whether through direct feedback to store employees, through focus groups or marketing surveys, consumers have made their voices heard about in-store signage. What are they saying?
Using Digital Signage For Vending Machines
Vending machines have undergone a radical transformation Gone are the machines that required frequent maintenance and attention
Group Health Cooperative of Eau Claire selects StrandVision’s Digital Signage System
StrandVision LLC, a provider of hosted digital signage services, today announced that Group Health Cooperative of Eau Claire has selected StrandVision to provide a digital information display for its Group Health Dental office in Eau Claire.
Sign-Events is the number one sign promotion resource in the nation. We use signage, sign walkers, and professional sign spinners to bring new customers to your retail business immediately. Just select the sign event resource you're looking for below and we'll take you to it.
Were you searching for...
| sign
events | sign
promotions | sign
event services |
| create
your own sign event | sign
event dates | sign walkers
|
| human directionals | sign
spinners | sign twirlers
|
Signs In The News
Digital Signage - Build Your Brand With In-store Advertising
The recent advent of new technologies is transforming the way retailers communicate with their customers. These customers are bombarded daily with thousands of images and messages. The need to promote, inform, educate and receive feedback is being transformed. This is all clearly seen and made use of by digital signage networks (DSN). Banks, airports, movie theaters, casinos, sports stadiums, and other public spaces are all using this exciting technology.
There is a huge amount of overlap between terms such as digital signage, narrowcasting, captive audience networks, interactive kiosks, self-service terminals, and many others closely related terms. Slightly different connotations given to these terms by different companies makes it difficult to figure out what to look for when doing online research or talking to an expert in the field. These articles serve to differentiate or more succinctly describe specific terms. There will, quite naturally, be degrees of overlap.
Digital signage is a broad term that encompasses a wide variety of different applications and technologies. In a general sense, the term refers to electronically controlled signs that can be updated without changing the physical sign itself. No more climbing up on a ladder and putting individual letters into place. Changes can be made quickly and cost-effectively. Digital signage is usually seen as a form of digital advertising that is displayed on an electronic or digital screen. Digital signage delivers targeted messages to specific locations at specific times. Messages can be remotely changed and controlled. The digital sign itself could be a scrolling message board, LCD or plasma display panel, electronic billboards, projection screens or other displays such as an Organic LED screen.
The term, "digital signage" is used throughout North America and most of Europe but the terms "narrowcasting," digital merchandising, screen-media, place-based media, digital media network, or captive audience network are also used.
Digital signage content can range from simple text and still images to full-motion video. Some retailers treat their digital signage almost like a television station that displays entertaining or informational content interspersed with targeted advertising.
With rapidly dropping prices for large plasma or LED screens, digital signage is increasing in popularity. You will now see digital signage everywhere-- from retail outlets to doctors' offices. With the recent introduction of free digital signage software, this technology or tool is becoming attractive to smaller businesses and nonprofits such as schools and churches. The creative use of display technologies even allows for high-contrast images to be projected directly onto store windows or displays that appear to hang in mid-air.
Digital Signage Usage
? Information such as flight information in airports. ? Advertising. ? Advertising for third parties: retailers sell commercial space on their digital signage. ? Enhanced customer experience-- such as recipe demonstrations in food stores. ? Influencing customer behavior-- directing customers to different parts of a store to increase "dwell time." ? Brand building-- digital signage in video form could be used as part of the d?cor.
Electronic signs and dynamic digital signage can also up-sell customers and encourage them to purchase high margin products.
For more information on digital signage and creative digital media contact http://www.ek3.com